I build communities, programs, and experiences people want to be part of.
I bring people, stories, and ideas together — building communities, campaigns, and communications that turn participation into something bigger. 12+ years across technology, media, and education, making brands feel more human and giving people a reason to care.
Where community, storytelling, and product adoption meet.
A decade of helping organizations create the kinds of experiences that make people feel seen, useful, and part of something bigger.
Build communities people belong to
Ambassador programs, member journeys, advocacy systems.
Launch programs that drive growth
Events, onboarding, product-led activation, field moments.
Turn insight into momentum
Feedback loops, adoption strategy, cross-functional execution.
Make the work visible
Narrative development, campaigns, executive storytelling.
A few things I'm proud of.
Camp Engage
How a virtual PD experiment became a global, educator-led gathering — and one of Nearpod's most enduring community experiences.
Scaling ambassador programs
Building a global network of educators who didn't just advocate for the brand — they helped shape it.
Recognition as brand reach
Turning educator recognition into a platform for storytelling, advocacy, and earned media.